CORE SERVICES
Commercial Services
Commercial Services
Our commercial services are designed to give you the edge in Latin America. Through a deep understanding of the markets needs, and a network of contacts throughout the region, we can ensure that your product finds its place in the market.
We work closely with local distributors, healthcare providers and patients to gain an overview of the market, which we can then leverage to benefit you.
Our mission is to integrate regulatory knowledge with strategic commercial planning to create a comprehensive market entry strategy. By bridging the gap between Regulatory Affairs and Business Development, we help clients launch products successfully, minimizing risks and optimizing timelines for market success.
- Market Research
- Market Assessment
- Distributor Identification
- Distributor Relationship management
- Legal Representative Services
- Local company establishment
Market Research:
We begin our commercial journey by establishing the product’s viability on the market. What alternatives exist? What are the price points? How can we compete? Should we target public or private markets?
By answering these questions we shape our commercial strategy.
Market Assessment:
Often a client comes to us with a country in mind, but for one reason or another this product and this country is not viable at this time. In these instances we can perform an assessment of alternatives, to find areas where your product is needed right now. We can build regional plans by prioritizing markets where we know we will find success, while building plans to enter more complex regions
Distributor Identification:
We leverage our extensive network of distributors in the region to identify the best options for you. Matching products to distributors we know can get the job done.
A strong distributor can make the difference between success and failure on the market, which is why we only work with the best.
Distributor Relationship management:
We act as a liaison between manufacturer and distributor, ensuring there are no cultural or language barriers. We provide distributors with ongoing training as necessary, and provide manufacturers with up-to-date information from the team on the ground.
Legal Representative Services:
In many regions a requirement for regulatory purposes, at LAMA we aim to turn this legal representative into a commercial asset. Whether availing of our in house LR services or selecting one of our trusted partners, this organization will be your local partner. As such it is important to select a partner who represents the local interests of your project.
Local company establishment
For a variety of strategic or regulatory reasons, it is sometimes prudent to open a local company in the region. LAMA can support with this, from supporting with paperwork and legal requirements, to assisting with the search for local staff and a local premises as required.